Enterprise Blockchain Market Eyes $746B as Wallet Demand Surges
The enterprise blockchain sector is entering an era of exponential growth. Market projections suggest its value will soar from $27.85 billion in 2024 to more than $746 billion by 2032, while the Web3 wallet market is expected to hit $69 billion by 2033.
Global Web3 wallet market size and forecast (Source: Growth Market Reports)
That rapid expansion reflects the mounting role of non-custodial wallets, which already serve over 50 million users worldwide.
What’s more, blockchain adoption is being driven by regulatory frameworks such as Europe’s MiCAR, technological shifts like ERC-4337 smart wallets that enable passwordless logins and gasless transactions, and a growing appetite for “superapps” that bundle swaps, staking, NFTs, and DeFi features under one roof.
Institutional Appetite for Crypto
Another striking trend is institutional adoption. Surveys show that 72% of institutions now consider crypto part of their strategy, up from just 41% in 2020. This jump shows how quickly blockchain has moved from a speculative niche to a strategic pillar across industries such as finance, supply chains, and gaming.
Against this backdrop, Omni announced today the relaunch of its self-custodial wallet along with a white-label solution for enterprises. The product allows businesses to launch branded wallets across more than 25 blockchains without the burden of in-house engineering.
Originally designed for consumers, Omni gained attention for its intuitive interface and multi-chain support. Since its acquisition by Echo Base, it has pivoted to serving enterprises seeking faster entry into on-chain ecosystems.
“Omni makes it possible for any enterprise to launch a full-featured Web3 wallet securely, scalably, and under their own brand,” said Alexa Anastasia Pantelidis, the company’s Business Lead.
Competition in a Billion-Dollar Race
Omni’s push reflects broader competition among infrastructure providers like Fireblocks, Coinbase, and Circle, each racing to capture a slice of a market measured in the hundreds of billions.
The differentiator, in Omni’s case, according to a statement shared with Ecoinimist, is speed: its pitch emphasizes deployment “in days” with no engineering lift, while allowing businesses to retain full branding and customer ownership.
