NYSE Rule Change Filed to List Trump’s Truth Social Crypto ETF
Donald Trump’s media empire is making its most aggressive move yet into the crypto world.
On Tuesday, the New York Stock Exchange (NYSE) filed a proposed rule change to list the Truth Social Bitcoin and Ethereum ETF, a fund that would hold both Bitcoin (BTC) and Ethereum (ETH) in a 3-to-1 ratio.
The ETF, proposed last week by Trump Media & Technology Group, aims to give retail and institutional investors exposure to the two largest cryptocurrencies under the “Truth Social” brand—Trump’s social media platform.
Crypto.com to Custody and Execute Trump Fund Operations
The proposed ETF will be custodied, executed, and supported by Crypto.com, which is also slated to act as the fund’s liquidity provider. This gives the product a major crypto-native infrastructure partner, suggesting a serious operational roadmap rather than a symbolic or purely political gesture.
The application was submitted under the SEC’s 19b-4 process, a formal step required for any exchange to list a new ETF. While this doesn’t guarantee approval, it signals that Trump Media is willing to navigate the rigorous regulatory route—something many crypto ETF hopefuls have shied away from in the past.
The ETF filing comes just weeks after Trump Media announced plans to raise $2.4 billion to establish a Bitcoin treasury. However, no Bitcoin purchases have been publicly disclosed so far. Still, the ETF move could be the first domino in a broader crypto strategy.
Politically Branded Crypto Suite in the Works
Beyond the Truth Social ETF, Trump Media and Yorkville Advisors are reportedly planning a full lineup of politically themed crypto investment products, including:
- America First Bitcoin Fund
- America First Blockchain Leaders Fund
- America First Stablecoin Income Fund
So far, only the Truth-branded ETFs have made it to the SEC’s filing system, but the rest may follow soon if regulatory sentiment allows.
This wave of crypto product development adds to the president’s growing embrace of digital assets, a trend that has become increasingly central to his 2024 presidential campaign messaging. Whether this move garners investor excitement or regulatory scrutiny remains to be seen—but one thing is clear: Trump Media is all-in on crypto.
