Elon Musk “Kekius Maximus” Frenzy Turns $66 into $3 Million in Days
Elon Musk’s brief name change on X (formerly Twitter) to “Kekius Maximus” sent shockwaves through the meme coin market, catapulting one lucky trader to a mind-boggling 45,900-fold profit. Musk’s new alias, a nod to a Pepe-Gladiator mashup meme, inadvertently turned a $66 investment into a potential $3 million windfall in just 18 days.
Blockchain analytics firm Lookonchain revealed that the trader purchased 10.17 million Kekius Maximus (KEKIUS) tokens on Dec. 14 for $66 worth of Ether (ETH). By Jan. 1, the trader offloaded 2.81 million KEKIUS tokens for 60.3 ETH, equivalent to nearly $205,000. With the remaining tokens still in hand, their paper gains reached a staggering $3 million at KEKIUS’s peak.
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The Rise of Kekius Maximus
Kekius Maximus combines two pop culture icons: Pepe the Frog and Maximus Decimus Meridius, the Gladiator protagonist famously portrayed by Russell Crowe. Etherscan data shows KEKIUS was created on Dec. 13, and its market cap surged from $11.4 million by Dec. 31 to a peak of $380 million on Jan. 1, according to CoinGecko.
This meteoric rise was fueled by Musk’s antics. AI-generated Pepe-inspired images of a cartoon warrior in Rome’s Colosseum, shared on Musk’s X account, drew massive attention, with one post garnering 48.2 million views.
A Fall from Glory
Despite its explosive start, KEKIUS’s market cap has since plummeted to $100.5 million, following Musk’s return to his original name and profile photo. Yet, the meme coin remains a favorite among traders, with over 23,600 investors still holding the ERC-20 token, per CoinGecko data.
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Other Kekius Maximus-themed tokens also appeared on the Solana blockchain around the same time but failed to replicate the success of their Ethereum-based counterpart, as noted by DEXScreener.
On Jan. 1, Musk’s attention shifted to a more somber note when a Tesla-manufactured Cybertruck exploded outside the Trump International Hotel in Las Vegas. Authorities are investigating the incident, which Musk believes was caused by a bomb or fireworks, as a potential act of terror.
The Meme Coin Phenomenon
Kekius Maximus’s story serves as a strong indicator of the unpredictable nature of meme coins, where internet culture and celebrity influence can create overnight sensations—and just as quickly, crashes. For now, Musk’s brief dalliance as Kekius Maximus has left an indelible mark on the world of crypto.
